Posts Tagged "marketing"

Leveling Up – JPUOPOLO.COM has been Gamified – Experiments With Gamification

Leveling Up – JPUOPOLO.COM has been Gamified – Experiments With Gamification

Ever since game dynamics really took center stage with things like Foursquare, I have become very interested in how people become so quickly enticed in to getting badges and earning points. There are have been other companies who have taken gamification to websites. Two companies, specifically Badgeville and Bigdoor, have caught my attention. I will be writing a detailed article on both. In the...

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I drink your milkshake – Top 5 tips to steal your competitors’ clients

I drink your milkshake – Top 5 tips to steal your competitors’ clients

Here, if you have a milkshake, and I have a milkshake, and I have a straw. There it is, that’s a straw, you see? You watching?. And my straw reaches acroooooooss the room, and starts to drink your milkshake… I… drink… your… milkshake! – There Will Be Blood. Daniel Plainview was brilliantly acted character played by Daniel Day Lewis and this scene won him the...

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4 (Fantastic) Steps to Help Your Website Succeed

4 (Fantastic) Steps to Help Your Website Succeed

1.  Create several key use cases for people to use your site – Why are people on your site? You spent energy getting them there, so now what? I always advocate to create a really few well-defined and streamlined use cases. You may already have a working site or be in the process of designing it from scratch. Ask yourself this question: If a visitor to your site was a tourist, what would you...

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